On behalf of Biotech Corp, we developed a comprehensive communications plan to promote Malaysia as Asia’s future bioeconomy hub. Our level of involenvement also included designing the panels of the booth to highlight Malaysia, advertorial designs, onsite branding and event management.

The BIO International Convention is hosted by the Biotechnology Innovation Organization (BIO). BIO represents more than 1,100 biotechnology companies, academic institutions, state biotechnology centers and related organizations across the United States and in more than 30 other nations. BIO members are involved in the research and development of innovative healthcare, agricultural, industrial and environmental biotechnology products.

Since its inception in 2005, BiotechCorp has undertaken various business development initiatives to attract US-based foreign direct investments into Malaysia. To date, it has attracted RM2.63 billion in aggregate investments from US-based companies with an additional RM5 billion secured during the BIO International Convention. International launches for local biotech-based products  include: The product launches include OrchidLife’s Labeesity for weight loss, Bio Tree Biotechnology’s Roots Lemon & Ginger Juice for health enhancement, Tropical Bioessence’s The SUTRA-FIG personal care products, Furley Bioextracts’ Feminine Mist for female hygiene, Persona Kosmetik’s Might Hair Shampoo for hair loss prevention, TIGERUS ® TIGGY Cocoa Chewable Tablets for children by Ligno Biotech Sdn Bhd, Astatude skincare products by Algaetech International Sdn Bhd and Proliv Natural Face Oil with essential oils by Proliv Life Sciences.